BAD 426: SPORTS FACILITY AND EVENT MANAGEMENT

Class Program
Credits 3

This course will provide the student with a comprehensive understanding of the management process as it relates to the use and provision of sport facilities. Topics and discussions will include management event strategies, legal implications, financial management, evaluation, and contemporary issues related to the construction and operation of traditional and unique sport facilities. Assignments will address issues and concepts to be considered from a practitioner's perspective, and may include case studies of different sports franchises, universities, and professional organizations. Guest lecturers involved in facility and event management may also share their perspectives and useful management strategies. 

 

Prerequisites

BAD 328 Sports Management Principles, or  BAD 348 Sports Marketing, or permission of instructor.